How to Track Your Customers and Why It’s Important

How to Track Your Customers and Why It’s Important

Customer tracking helps business owners better understand their customers, including where they live, shopping habits, pain…

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The Loyalty Newswire February 02, 2026

The Loyalty Newswire February 02, 2026

The Loyalty Newswire from The Wise Marketer From the Editor Three new loyalty programs are in…

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The Best Small Business CRM Software We’ve Tested for 2026

The Best Small Business CRM Software We’ve Tested for 2026

Deeper Dive: Our Top Tested Picks EDITORS’ NOTE January 16, 2026: With this update, our lineup…

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YMCA of Reading & Berks County recognizes staff excellence, leadership, and service milestones

YMCA of Reading & Berks County recognizes staff excellence, leadership, and service milestones

In honor of its heritage and 167-year legacy, the YMCA of Reading & Berks County celebrated…

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How To Use a CRM POS System To Grow Sales (2026)

How To Use a CRM POS System To Grow Sales (2026)

Customers don’t shop in a straight line anymore. They browse online, buy in-store, return by mail—and…

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Customer service consultant Helen Dewdney on turning complaints to long-term advocacy

Customer service consultant Helen Dewdney on turning complaints to long-term advocacy

Helen Dewdney is a customer service consultant and consumer expert with extensive experience advising organisations on…

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