Wise Marketer Group and Comarch Release Comprehensive Mexican Consumer Loyalty Research Collection

Wise Marketer Group and Comarch Release Comprehensive Mexican Consumer Loyalty Research Collection

New research bundle delivers actionable intelligence on loyalty program preferences, category dynamics, and paid membership trends…

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The Next Generation of Loyalty for 2026 and Beyond

The Next Generation of Loyalty for 2026 and Beyond

Loyalty programs once served as a marketing lever—earn points, redeem later—and are now rapidly evolving into…

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Are Starbucks’ Three-Tiered Rewards Better Than One?

Are Starbucks’ Three-Tiered Rewards Better Than One?

Reversing a change made six years ago, Starbucks is replacing its popular one-tier rewards program with…

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United States Consumer Loyalty Business Report 2026: A

United States Consumer Loyalty Business Report 2026: A

Dublin, Feb. 06, 2026 (GLOBE NEWSWIRE) — The “United States Loyalty Market Size & Forecast by…

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Loyalty Programs Are Losing Relevance as Customers Demand More Than Points, Warns Info-Tech Research Group

Loyalty Programs Are Losing Relevance as Customers Demand More Than Points, Warns Info-Tech Research Group

Customer expectations are shifting, and engagement with traditional loyalty programs continues to decline. Many organizations still…

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Top 10 loyalty programs to dominate the market through lifestyle integration

Top 10 loyalty programs to dominate the market through lifestyle integration

As hotel loyalty programmes evolve from transactional reward schemes into personalised, lifestyle-integrated ecosystems, a small group…

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