KeyBanc Reaffirms Overweight on Salesforce (CRM) Amid Potential Informatica Acquisition

KeyBanc Reaffirms Overweight on Salesforce (CRM) Amid Potential Informatica Acquisition

Artificial intelligence is the greatest investment opportunity of our lifetime. The time to invest in groundbreaking…

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Salesforce Strikes a Deal To Buy Informatica in Acquisition Worth  Billion

Salesforce Strikes a Deal To Buy Informatica in Acquisition Worth $8 Billion

Salesforce, a company known for its wide-ranging customer relationship management (CRM) software and recent purchase of…

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Shift4 to Add Gift Cards, Loyalty Programs With Givex Acquisition

Shift4 to Add Gift Cards, Loyalty Programs With Givex Acquisition

Integrated payment and commerce technology provider Shift4 plans to acquire Givex to expand its customer base…

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Measuring new customer acquisition and loyalty: Best of the MarTechBot

Measuring new customer acquisition and loyalty: Best of the MarTechBot

Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using…

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Alphabet Backs Out of HubSpot Acquisition Talks

Alphabet Backs Out of HubSpot Acquisition Talks

Google parent Alphabet has reportedly ended its efforts to acquire customer relationship management (CRM) company HubSpot. While Alphabet communicated…

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