The real price of joining free loyalty programs to get discounts at checkout? Your data privacy.

The real price of joining free loyalty programs to get discounts at checkout? Your data privacy.

Ever thought about what your grocery shopping habits say about you? Well, if you’re a shopper…

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How data collaboration is reshaping restaurant loyalty programs

How data collaboration is reshaping restaurant loyalty programs

With 95% of Australians in at least one loyalty program, restaurants need more than discounts to…

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Is your CRM lying to you? The hidden costs of dirty B2B data

Is your CRM lying to you? The hidden costs of dirty B2B data

B2B marketers are under more pressure to deliver results and buyer expectations for online experiences keep…

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Best Practices for Protecting Your CRM Data

Best Practices for Protecting Your CRM Data

Your CRM (Customer Relationship Management) system is precious. It holds valuable customer info, prospect details, and…

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Zurich’s New CRM Quickly Gives Agents Data to Better Help Customers

Zurich’s New CRM Quickly Gives Agents Data to Better Help Customers

For insurance agents, quick access to policy data is essential to helping customers faster. With more…

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Companies have our data. Why do they keep asking if we like them?

Companies have our data. Why do they keep asking if we like them?

Companies have more ways than ever to collect data about us — their customers. Firms can…

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