Unique Consumer Collaboration That Links Loyalty Programs

Unique Consumer Collaboration That Links Loyalty Programs

MileagePlus customers can earn and use miles on JetBlue including hundreds of flights in and out…

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Beyond Points: How Brand Loyalty Is Being Redefined in 2025

Beyond Points: How Brand Loyalty Is Being Redefined in 2025

Loyalty isn’t what it used to be – and that’s a good thing. Today’s consumers aren’t…

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What Repeat Behavior Means for Customer Loyalty

What Repeat Behavior Means for Customer Loyalty

The Gist Loyalty is functional, not emotional. Brands often confuse repetition with love, but most loyalty…

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JetBlue and United Launch Partnership to Link Loyalty Programs, Share Airport Slots and More

JetBlue and United Launch Partnership to Link Loyalty Programs, Share Airport Slots and More

JetBlue and United Airlines have announced a comprehensive collaboration called Blue Sky that will allow customers…

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Are Brands Building Effective, Profitable Loyalty Programs?

Are Brands Building Effective, Profitable Loyalty Programs?

Consumers overwhelmingly have positive experiences with loyalty programs. More than half of adults say they participate…

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The real price of joining free loyalty programs to get discounts at checkout? Your data privacy.

The real price of joining free loyalty programs to get discounts at checkout? Your data privacy.

Ever thought about what your grocery shopping habits say about you? Well, if you’re a shopper…

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