Zsuzsa Kecsmar is the Chief Strategy Officer of Antavo Loyalty Cloud, a top loyalty technology vendor.…
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Do Political Parties Matter For Reward Programs? Ask Disney & Bud Light
A long line of people waiting to vote in the elections. getty Is your reward program…
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How banks can supercharge rewards programs
It is no surprise that the last few years have radically transformed how many people are…
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Best Value Hotel Rewards Programs in 2024
Finding the best hotel rewards program for you can be a daunting task. From point-earning promotions…
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This is the best time for brands to re-think their loyalty programs – here’s why
Customer expectations have evolved. Has your loyalty program evolved with them? By Michele Fitzpatrick, VP of…
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Customers want rewards and exclusive perks from loyalty programs, survey finds
Dive Brief: A majority of consumers — seven in 10 — say that loyalty programs are…
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