monday.com CRM pricing guide 2024

The entry-level plan for Monday CRM offers enough features to help you get started with managing your pipelines and it even includes project management tools, but it is a lean plan. There is room to grow into three other plans offering more advanced features including automations, integrations, and reporting. If you’re looking for a platform with no limits on contacts and pipelines, Monday CRM may be the best CRM for you.

What is monday.com?

At its core, monday.com is a work management platform with a focus on project management. The Tel Aviv-based company (NASDAQ: MNDY) employs more than 1,000 workers and releases new tools and features often. The platform includes collaboration and communication tools, making it a good base software for startups and small businesses.

In the higher-priced tiers, monday.com CRM offers advanced functionality to help you automate processes, manage mass emails, analyze sales statistics, and sales forecasting. Users rank monday.com high overall at a 4.7/5 on G2 with more than 12,000 reviews and 8.5/10 on TrustRadius. 

Learn more: Read our monday.com CRM review.

monday.com

CRM base price:	$15.00 per user, per month
Free trial length:	14 days
Free plan:	Coming soon

Pros and Cons

Pros

• Sales cycle and forecasting
• Paid plans have unlimited customized pipelines, contacts, and boards
• Send quotes and invoices

Cons

• Paid plans require a minimum of three seats
• No free plan yet
• Lead scoring only comes with its most expensive Enterprise plan

Who is monday.com good for?

monday.com offers a CRM product that is ideal for small and midsize businesses (SMBs) needing a one-stop shop for managing most of their processes and interactions within a single platform. It has a large variety of tools in its arsenal to automate routine tasks, track real-time performance, and forecast future sales. For this reason, it’s especially helpful for sales-driven organizations.

Who shouldn’t use monday.com?

monday.com’s biggest hindrance is its per-seat pricing. If you’re a cash-strapped startup, paying per seat, rather than a set amount for the entire organization, can put a strain on finances as those costs add up. Similarly, if you’re a solopreneur or have a two-person team, its paid plans have a minimum seat spend of three users.

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monday.com CRM plans & pricing 

Although you can see a free plan on the monday.com CRM pricing page, it isn’t available yet, so it isn’t a suitable option if you’re looking for a free CRM. However, monday.com CRM is a scalable system with four plans from which you can choose. Keep in mind that every plan requires a minimum of three users, so the prices listed below are only 33% of the total minimum cost per month. The Basic plan includes enough to get you started with contact management, but for the best CRM features, you should consider upgrading to the Standard plan at least.

Free plan features

• Great for: Capturing and storing new contacts
• Upgrade when: You’re ready to start selling

The free plan from monday.com CRM isn’t available yet, but it’s marked as “coming soon” on the company’s website. It’s a limiting plan with only 1,000 contacts allowance and tools to capture leads and view statistics. To get a better feel for monday.com CRM, we suggest you choose the 14-day free trial that’s available. 

Basic plan features

• Great for: Managing contacts and sales pipelines at the start of your business
• Upgrade when: You need to automate processes

The Basic plan for monday.com is aptly named: You get basic contact management and project management tools every business requires. There are also unlimited pipelines, so you can figure out the best sales strategy for your team. When you need lead and deal management, it’ll be time for an upgrade to the Standard plan.

Standard plan features

• Great for: Established businesses that want to switch CRMs
• Upgrade when: You need premium integrations and forecasting

If your CRM isn’t giving you the tools you need, you may want to migrate to monday.com CRM’s Standard plan. You’ll get access to automations, basic integrations, and an AI email generator. There are also advanced project management features. It’s a good base for businesses already selling to current customers. However, it isn’t a complete CRM. Upgrading to the Pro plan may be necessary if you offer services to clients who need to sign off on projects or if you need built-in time tracking or premium integrations.

Pro plan features

• Great for: Strong CRM features with collaboration tools
• Upgrade when: You need stronger security and more storage

One great reason to choose the monday.com CRM Pro plan is the allowance of automation actions. You get 25,000 per month. There are also premium integrations so you can use Mailchimp, HubSpot, and Facebook ads seamlessly with your CRM. You may not even need to integrate an email marketing tool though, because monday.com offers built-in mass emails and tracking. Upgrading to the Enterprise plan may be necessary if you need more security features and 1TB of file storage.

Enterprise plan features

• Great for: Full-featured CRM with advanced security

Specific types of companies may require the Enterprise CRM plan from monday.com. If you have a medical business that requires personally identifiable information you need to protect, Enterprise is the only plan that includes HIPAA compliance. You’ll also get up to 250,000 automation and integration actions, lead scoring, and team goal features. It may be worth signing up for this plan when you need tools for onboarding new sales team members and account management.

More products from monday.com

As we mentioned earlier, monday.com started as project management software and evolved to become more of a work management platform. It includes many of the features you need for communication and collaboration with no need for integration, so you can save money by not needing third-party tools. The third option monday.com offers is Monday Dev, a module specifically for product management. This software includes tools for backlog management, product development templates, a built-in wiki builder, sprint management, and GitHub integration. 

Only monday.com’s work management option includes a free plan. CRM and Dev offer information about free plans, but they’re both marked as “coming soon.” Keep in mind that all of monday.com pricing has a user minimum requirement, so you’ll have to pay for at least three users regardless of which plan you choose on any of the three modules.

monday Work Management

You won’t get pipelines or contact management, quotes and invoices, or sales analytics in the work management module as you would in Monday CRM. Instead, you get tools more focused on creating and delivering projects with a focus on collaborative documents, various views, and team management.

monday for devs

Using project management software for product development isn’t always the best option, so Monday CRM wouldn’t be a good fit for product teams. Rather than lead and deal management, Monday Dev focuses on roadmaps, customer feedback tools, sprints, and a built-in wiki for your company.

Should you consider a monday alternative?

Generally, CRM is expensive but necessary software, but there are some cheap CRM options available. Study the feature lists carefully because there are some monday.com alternatives that offer advanced features on entry-level plans, such as sales forecasting, but they limit the number of leads you can have or don’t offer automations. There are also some monday.com alternatives that offer far more useful features in their entry-level plans, which is why you should ask yourself what your goals are and what you need. 

• Do you need a free CRM to start?
• Are you looking for two-way email sync on an entry-level plan? 
• Is your team more focused on marketing than sales right now? 
• Do you want to customize your sales process every step of the way?

Jake Ciccarelli of Cicarelli PR said monday.com CRM was great for public relations (PR) agents to track stories, journalists, and for follow-up reminders, but said it wasn’t ideal for sales teams. “When I was using it for sales, I found it was really messy. … It was nice that you could sort by status, but after your list became super big, it wasn’t as easy to organize.” However, he did think it worked well for coverage tracking and was easy on the budget.

The takeaway 

Using monday.com CRM makes the most sense if you plan to scale up to the Pro or Enterprise plans where most of the functionality exists for this software. It’s these more pricey plans that include the tools most companies seek, such as sales forecasting, lead scoring, and integrations with third-party software that you’re likely already using. 

For startups, monday.com can work well because it’s an affordable option that can ease you into lead management and it can grow with your business. If integrations, strong security, and documentation for your sales teams are of utmost importance to your company, you’ll have to start on the high tiers for those features. 

Consider what stage your business is in now and where it will be in a year. Choosing monday.com for your CRM could be a great choice and the best value is an annual plan, at which point it would be a good time for you to upgrade to a different plan or move on to a monday.com alternative that serves your teams better.

Frequently asked questions