Omnichannel Brands that can adapt their loyalty strategies to meet these new challenges will not only…
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Are Brands Building Effective, Profitable Loyalty Programs?
Consumers overwhelmingly have positive experiences with loyalty programs. More than half of adults say they participate…
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Do Brands Use All The Levers That Loyalty Programs Offer?
Analysis of Tata NeuPass shows why loyalty programs continue to be effective A Case Study Series:…
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America’s Top Loyalty Programs Include 29 Convenience Store, Gas Station Brands
Photograph: Shutterstock Newsweek and Statista spotlighted 20 convenience-store chains including Royal Farms, QuickChek, Murphy USA, Wawa…
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Klaviyo Unveils CRM Designed For Consumer Brands
Marketing automation firm Klaviyo has launched a customer relationship management (CRM) platform built specifically for business-to-consumer…
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Why Dollar Shave Club picked a CRM purpose-built for consumer brands
Grooming brand Dollar Shave Club, subscription-based DTC food brand Daily Harvest and business-wear brand Ministry of…
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