With 95% of Australians in at least one loyalty program, restaurants need more than discounts to…
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Is your CRM lying to you? The hidden costs of dirty B2B data
B2B marketers are under more pressure to deliver results and buyer expectations for online experiences keep…
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Best Practices for Protecting Your CRM Data
Your CRM (Customer Relationship Management) system is precious. It holds valuable customer info, prospect details, and…
Continue ReadingZurich’s New CRM Quickly Gives Agents Data to Better Help Customers
For insurance agents, quick access to policy data is essential to helping customers faster. With more…
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Companies have our data. Why do they keep asking if we like them?
Companies have more ways than ever to collect data about us — their customers. Firms can…
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How Utilities Use Data to Improve Customer Satisfaction
Public power utilities have long used customer satisfaction surveys to assess how well they are meeting…
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