Loyalty360 – Customer Loyalty News

Lowe’s Launches Style Studio for Apple Vision Pro in Austin

Lowe’s has launched its innovative Lowe’s Style Studio™ for Apple Vision Pro at five locations in Austin, Texas. The app enables customers to preview and design their dream kitchens through an immersive, 3D experience that integrates the advanced spatial computing capabilities of the Apple Vision Pro. With the tool, customers can easily interact with various kitchen elements like cabinets, countertops, sinks, and flooring dynamically and intuitively, transforming how they approach home renovation projects. The pilot program began on March 15 and is available for a limited time. It offers free 45-minute personalized sessions where a Lowe’s associate guides customers through their kitchen design choices. The experience is designed to be collaborative, allowing family members, friends, and decorators to join the session via an iPad, which mirrors the 3D design on screen. At the end of the consultation, customers can save their selections and product lists to their Lowes.com account, providing a seamless transition from in-store experience to at-home planning.

Lowe’s Chief Digital and Information Officer Seemantini Godbole said, “By combining the power of Lowe’s Style Studio with our passion for helping customers, Lowe’s is transforming the retail experience like never before. This immersive in-store technology leverages the spatial computing technology of Apple Vision Pro to make it easier for customers to visualize, plan, and shop their dream kitchens—all in one seamless experience. This is yet another example of Lowe’s leading the industry in solving problems and fulfilling dreams for the home.”

The updated Lowe’s Style Studio™ builds on feedback from a previous trial and includes a wider range of design options and introduces a new teleport feature that lets users switch between different perspectives of their kitchen with a simple flick of their finger. This feature ensures customers can envision their designs from various angles without leaving their seats. Appointments are encouraged but walk-ins are welcome. As part of its commitment to enhancing the home improvement experience, Lowe’s plans to expand the availability of Lowe’s Style Studio™ to more stores in the future.

Watch this Instagram reel to learn more about Mylow: https://www.instagram.com/loweshomeimprovement/reel/DG0l4_jJVtz/?api=situs%2Bslot%2Bgacor%2Bresmi%E3%80%90GB999.bet%E3%80%91.hgbv&hl=ne

Delta Air Lines Joins PGA TOUR as Official Global Airline Partner

Delta Air Lines has entered into a multi-year partnership with the PGA TOUR and PGA TOUR Champions as the Official Global Airline of the prestigious golf organizations. The collaboration further expands Delta’s sports sponsorship portfolio, aligning the airline with another elite entity in the global sports industry. 

Delta CEO Ed Bastian said, “Delta and the PGA TOUR are two global organizations focused on best-in-class performance, a spirit of continuous improvement, and the power of the experience economy. Our partnership with Jay and his team will give customers incredible opportunities to experience the PGA TOUR in new ways while furthering our mission of better connecting the world.”

The partnership will provide exclusive experiences for SkyMiles members through the SkyMiles Experiences platform. These offerings will include access to renowned golf courses like TPC Sawgrass and other unique golf events. SkyMiles members will have the chance to unlock exclusive opportunities through auctions and buy-now options, deepening the connection between golf enthusiasts and Delta’s loyal customer base. In addition to these tailored experiences, Delta will bring PGA TOUR content to its passengers through its leading inflight entertainment system. Fans can enjoy golf content while flying at 30,000 feet, keeping them connected to the action even while traveling. Delta’s sponsorship will also prominently feature PGA TOUR players like Stewart Cink, Patrick Cantlay, and Tony Finau across digital platforms. 

Watch this video for a more immersive experience of the partnership between Delta and PGA TOUR: https://news.delta.com/media/video/63391

IHCL Reaches 10 Million Loyalty Members Milestone

Indian Hotels Company Limited (IHCL), India’s largest hospitality group, recently announced a significant achievement for its Taj InnerCircle loyalty program, which is part of Tata Neu’s larger loyalty platform, NeuPass. The program has successfully surpassed 10 million members, marking a major milestone in IHCL’s growth. 

Executive VP of Commercial at IHCL said, “The rapid growth of IHCL loyalty member base with NeuPass is a testament to the power of the One Tata ecosystem. Presently, loyalty-driven revenue comprises over 40% of IHCL’s total enterprise revenue. We remain committed to enhancing lifetime customer value and using technology to enrich guest experiences. The program has significantly broadened IHCL’s digital footprint across our diverse portfolio, spanning mid-scale to luxury.”

The success of IHCL’s loyalty program is fueled by the growing influence of Tata Neu, which offers various benefits across travel, hospitality, shopping, and financial services. This multi-faceted ecosystem has enabled IHCL to grow its member base fivefold, offering enhanced rewards, exclusive privileges, and a seamless booking experience. These offerings have strengthened customer loyalty and driven greater engagement, positioning IHCL for continued growth and success in the competitive hospitality landscape.

Watch this Instagram reel to learn more about the NeuPass loyalty program: https://www.instagram.com/vivantahotels/reel/DHH-AMcsFd-/?locale=zh_CN&hl=bg